The right way to Create Your 1st One-page Product sales Web Site

Most one-page web sites (also called one-page sales letter web sites or mini web sites) have only 1 purpose — to sell an item. My change to the one-page web site approach has been a unwilling one, ?nternet site hate studying all the product sales copy. Nevertheless , the facts do lie — one-page sites written just like a lengthy sales copy are one of the effective ways to promote you merchandise online. A lot of people don’t in fact read anything at all online. Rather, they search within a page, seeking out info that is certainly bold, in a larger typeface size, in a different color, or in a bulleted format. Consequently, Internet marketers have realized that the most important information about your product needs to get the reader’s eyes as they scan the page.

Which you need to get started:

1 . A niched item for an easily well-known target market. One-page web sites work best if you have a product for a very specific niche market, as an eBook on how to teach a parrot to talk, an e-course on how to commence your own personal bead jewelry making business, or possibly a set of CDs on how to tutor yourself to perform the piano. You need to be capable to identify and describe your target market, from determining the actual target market requirements and what they’ll find the money for (as well as simply how much they will pay) to what publications they read, what groups/associations do they will belong to, and where they will hang out both on- and offline. Make sure you know something special in your target audience before carrying on to the next step.

2 . A domain name. The domain name for your one-page site ought to mirror or perhaps closely look like your item name, or a prominent characteristic of your merchandise. So , for example , if you are a hypnotherapist and you have a podcast really are selling in order to use self-hypnosis to lose weight, in that case you’d wish to try and get yourself a domain name like. Try and get the. com variety of your website name if possible, when that’s not offered, seek out the hyphenated version of the. com domain name.

For those who have an existing web page, your domain name can be submitted and obscured to an interior page of the website so that it appears like a different website without having to pay for additional hosting. is in which I obtain all of my own domains, plus they offer domain forwarding and masking as a part of their domain name registration product.

If you don’t already have a web site, you must determine what your online business needs will probably be in the next few months to determine which hosting and website solutions you might need.

3 or more. A give-away. You have two goals for your one-page web site: get the contact info out of your visitors and convert these people into forking out customers. The simplest way to obtain speak to info out of a visitor is always to create a related information item (ebook, electric tips guide, special survey, podcast or other audio tracks file, ecourse, video, and so forth ) when the content is so compelling the visitor gladly parts with his/her term and primary email to obtain the absolutely free giveaway. You can even create a promotion, say a trial period intended for $1, and provide access simply to those who will provide you with their speak to info. By giving you their particular contact information, they have become a nice lead and you may start to produce a relationship with them.

some. Your product. There are a variety of products you are able to create to trade online. Those who are simplest to create and require small investment (other than your time to create them) and are obtainable by an electric download incorporate an e-book or unique report, a podcast (audio recording of an interview or telelcass), or perhaps an ecourse. Of these, you probably have almost everything you should create an ebook. I might suggest that you data format in ebook in a word handling program, just like Microsoft Word. You’ll afterward want to format it into a locked PDF record so that it could more difficult to illegally replicate. I also encourage you to use a PDF FILE program lets you create clickable links within your document which means that your buyers could easily click on websites from your ebook. I prefer the Adobe Sword swallower program to develop PDF documents, as Concrete PDF has both of these features, but there are various of cheap or cost-free programs available that will let you convert standard word digesting files to PDF data format.

To make the product more appealing, you need to have a protective cover created. This cover can in fact serve as the cover in the virtual merchandise, and you can put it to use as a great icon in emails and your shopping cart as a video or graphic representation of the product. There are a lot of graphical artists who all create e-book and other item covers, and several pieces of software you can buy to create your own. I’ve never been too pleased with the comes from software, therefore i hire Heather Colman of, who does a spectacular job.

five. A merchant account. In order to gather payments, you have to be able to have credit card obligations online. The merchant account business needs to give you a “virtual terminal”, which enables you to enter and process trades online and cadre with your e-commerce software program. One of the most commonly used electronic terminal is the fact provided by. If you want to invest in a merchant service, you can begin by using third-party cpus like PayPal or Clickbank account, but they deliver less flexibility than a total merchant service.

6. Shopping cart application. Ultimately, your shopping cart software aid workhorse available for you and enable one to automate many functions of the online business. The cart that I highly recommend is normally,, which offers a lot of flexibility in how you list and package deal products, offers buyers a 24-hour download URL for the purpose of downloading your electronic item, has built/in autoresponders so you can automatically follow up with your purchasers, and a message broadcast function so that you can distribute special notices to the consumers or prospective clients on your list.

7. A squeeze page. A squeeze page offers the visitor access to some part of information in return for visitors parting together with his name and primary email address. The information has been “squeezed” out of the visitor, hence the name for the page. Within this page you’ll want to have an eye-catching graphic, compelling headline, a shorter list of rewards that the visitor will receive if the visitor provides you with his speak to info quickly, and an application for visitors to fill in to receive the information.

8. The sales letter site. This is the key sales page of your one-page website, containing a good sales letter with benefits of the product and testimonials of others who’ve applied the product, Which formula with regards to writing a highly effective one-page sales copy site, and I use a program called Immediate Sales Letter Generator, that helps me by asking me a series of questions that will enable me personally to create the copy just for the web page. The blueprint for a one-page sales letter web site is generally an attention-getting qualité, a strong opening statement, body system of the standard that shapes the features and benefits of what you’re offering, the actual offer itself, and then asking for someone buy. Most internet pages are created very similarly. If you look at some web sites within the major Internet marketers, you’ll find this style utilized again and again.

on the lookout for. Follow-up automobile responders. The chance to continue to reach out and “touch” your potential customers is key in developing a romantic relationship with all of them so that they focus from a prospective consumer to a getting customer. I usually create a series of 6-10 approximately autoresponders that happen to be sent out within the 3 weeks following a purchase to evaluate in with the purchaser, as well as to interest the purchaser within item. The shopping cart service I use has autoresponders integrated. Other reliable autoresponder expertise include and.

10.. Traffic to the site. Your own site is merely one web page, it will be nearly ignored inside the organic search engine ranking procedure. There’s not really enough content to warrant a high ranking about any key phrase you might choose. The easiest way to drive traffic to a one-page site is to invest in keywords, or perhaps pay-per-click promotion. Google’s Google adwords, and Yahoo’s Search Marketing (formerly Overture) happen to be two of the best-known ppc advertisers. Google is probably the best with which to get started.

Completing a single page web page won’t happen overnight. Yet , with a dose of research, wonderful copywriting, and a marketing program in place, a one-page site can easily turn into a profit middle for your business.